Apple is preparing for upcoming competition, the new line of notebook family with ultrabook MacBook Air, which is engaged in the promotion, Intel and its partners in the face of major manufacturers of mobile PCs. In 2012 the line of MacBook Air will be represented by models with a screen diagonal 11.6, 13.3 and 15 inches.
In addition, Apple plans to reduce the price of current MacBook Air model before the release of new generation of mobile computers that will contribute to the growing influence of the company in the global notebook market.
In the high season of Christmas sales of 11.6-inch Air, which was originally offered for $ 999 (model SSD with 64GB), fall in price to $ 940 from the online store MacMall. Best Buy Trade Network offers more impressive discount on this model: $ 850. Discounts on other models range from $ 79 to $ 101.